Our History
CASALBOR has a wealth of experience in the marketing of wines and spirits.
Get to know our history.
1950s
Coca-Cola Franchise
In partnership with Andalusian entrepreneurs, the franchise is established to produce and market the Coca-Cola & Co. brands in Andalusia and Extremadura. The family chairs and manages the company.
1960s
Hiram Walker
Starts Partnership with Hiram Walker. Development of whisky globally and Ballantine’s in Spain.
The Mora-Figueroa family becomes owners of 12% of Pedro Domecq S.A.
1980s
Pedro Domecq
The family takes full control of Pedro Domecq S.A. Worldwide Business Development.
1990s
Comesur
The family sells its shares at the spirits business to Allied Lyons (later Allied-Domecq).
COMESUR is created.
2000
Casalbor
CASALBOR is born with the commitment of develop and grow at the wine and spirits brands market, as Pedro Domecq did in his day. The first wine brand is launched, with an investment of 4mm in vineyards in Ribera del Duero.
2002
Rioja alavesa
We have the first approach to this famous Spanish wine appellation, investing 13.5 million euros in vineyards and winery.
2007
First spirit
We launch our first Spirit: ILovka Vodka Caramel.
2009
Launch of Loa
A premium wine made from grapes of the highest quality and cared for the smallest detail, from the harvesting of the grapes to its commercialization.
2010
Diageo / Bayswater Launch
Agreement with Diageo for the exclusive distribution in Spain of Knockando, Old Parr, Pampero, Pampero Especial, Pampero Aniversario, Sheridan’s and Bell’s.
Launch of Bayswater, Casalbor’s first gin, made with Charles Maxwell’s original formula.
2011
Indi & Co.
We created the INDI & Co. brand. After its first launch, the tonic, other products were to follow in subsequent years: Lemon Tonic, Seville Orange, Black Kola Nut, Strawberry Tonic, Ginger Ale, Ginger Beer…
2012
Mexico
Consolidation of wine exports to Mexico through local distributors.
2013
Wint & Lila
We launch our new Gin:
WINT & LILA, years later would also market its Strawberry and organic ranges.
2015
Casalbor Mexico
It will manage the commercialization of Casalbor’s wines and beverages.
Casalbor signs agreement with Grupo La Navarra to start commercializing the MARTÍN BERASATEGUI range of liqueurs.
2016
Emperador Beam Suntory Group
We sign contracts with Grupo Emperador, Beam Suntory, Agave Loco and Marie Brizard (Regional)
2017
Miró
We reached an agreement for the commercialization of Vermouths Miró products.
2018
Organic Range
We start the development of a whole Organic Range of INDI & Co and WINT & LILA.
2020
Crespo
Agreement for the marketing of Gin CRESPO
2021
MFD,BRABANTE Y CARIBÚ
Agreement for the marketing of Brabante beer, the Caribú range of Venezuelan rums and the products of MORA-FIGUEROA DOMECQ (Brandy de Jerez and Vinos Generosos Torneria, as well as the El Palique range of vermouths).
2022
Indi & Co
New look and new low-calorie formula.
2022
Palmar
Beginning of distribution in Spain.
